Ampol – EG Australia
MN-01019
View on ACCC websiteStage
Phase 2 - detailed assessment
Effective Notification
10/10/2025
End of Determination Period
05/06/2026 (74 cal / 51 bus. days remaining)
Acquirers
AMPOL RETAIL HOLDING PTY LTD
ACN: 689 777 704
Targets
EG AsiaPac Ltd
11658440
Description
Pursuant to the terms of a Share Purchase Agreement, the retail sites operated by EG Australia will become Ampol owned and operated retail sites, subject to proposed divestitures.
Ampol Retail Holding Pty Ltd is a wholly-owned subsidiary of Ampol Limited (Ampol), which is listed on the ASX (ASX: ALD). Ampol is a transport energy provider which purchases, refines, imports and distributes petroleum products in Australia and is rolling out electric vehicle (EV) public charging networks. Ampol also has operations and interests across Singapore, New Zealand, Philippines and the US. In Australia, Ampol also has a network of fuel and retail convenience sites.
EG Australia is a convenience retailer of fuel, food to go and convenience products which commenced operations in Australia in April 2019 when it acquired the Woolworths retail fuel and convenience sites. Globally, the EG Group operates fuel, convenience and food-to-go retail offers in Europe and the US.
Ampol and EG Australia overlap in the supply of fuel and convenience products in all Australian states and territories at a retail level:
- Ampol owns and operates 584 retail fuel sites under the “Ampol” brand and 39 unstaffed sites under the “U-GO” brand. U-GO sites sell fuel only with no convenience offering. Ampol sets the retail fuel prices for these sites.
- EG Australia owns and operates approximately 512 “EG” branded sites.
Ampol supplies fuel to EG Australia under a wholesale fuel supply agreement, meaning EG Australia’s sites supply “Ampol” fuel.
Remedy offer:
Ampol has made a remedy offer to divest 19 retail fuel and convenience sites in areas across Australia in the form of an undertaking pursuant to s87B of the Competition and Consumer Act 2010 (Cth). Ampol has provided a draft undertaking and a summary of its proposal, which are included below. These contain more details on the remedy offer.
Industries
Timeline & Events
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ACCC decided to extend the Phase 1 determination period following receipt of extension request from Ampol, to allow Ampol to provide additional information.
06/11/2025
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Merger notified to ACCC
10/10/2025