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Intrepid Travel - Wild Bush Luxury

Under assessment

Stage

Phase 1 - initial assessment

Effective Notification

23/03/2026

End of Determination Period

07/05/2026 (44 cal / 30 bus. days remaining)

Acquirers

INTREPID TRAVEL PTY. LTD.

ABN: 35 007 172 456

Targets

WILD BUSH LUXURY EXPERIENCE PTY LTD

ABN: 47 648 431 734

EXPERIENCE CO LIMITED

ABN: 56 167 320 470

Other parties

SKYDIVE HOLDINGS PTY LTD

ABN: 99 140 817 063

EXPERIENCE CO ADMIN PTY LTD

ABN: 30 636 083 639

INTREPID IP HOLDINGS PTY LTD

ABN: 54 006 831 974

Description

Intrepid Travel Pty Ltd (Intrepid Travel) proposes to acquire 100% of the share capital in Wild Bush Luxury Experience Pty Ltd (Wild Bush Luxury), together with the transfer of relevant intellectual property rights and employees. Wild Bush Luxury is currently held by Experience Co Limited.

Intrepid Group Pty Ltd (IG) is a global, purpose-led experiential travel company, specialising in small group tours and travel experiences. IG has 31 offices around the world and operates more than 1,000 small group adventures in 118 countries. Intrepid Travel is a subsidiary of IG.

Wild Bush Luxury is a boutique Australian tourism operator that manages and operates the ‘The Maria Island Walk’ (in Tasmania), ‘Arkaba Walk’ (in South Australia), ‘Arkaba Homestead’ (in South Australia), and ‘Bamurru Plains’ (in the Northern Territory).

Timeline & Events

  • Questionnaire - Intrepid Travel - Wild Bush Luxury

    24/03/2026

  • Merger notified to ACCC

    23/03/2026